TikTok data benchmark
Canada Beauty & Personal Care + Shopping TikTok creator benchmarks
Among 62 eligible public TikTok creator profiles in Canada tagged Beauty & Personal Care + Shopping, the median profile has 4,445 followers, 2.37% engagement, and 14,155 average views.
n=62 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,478 | 4,445 | 19,625 |
| Engagement rate | 0.79% | 2.37% | 8.48% |
| Average views | 1,359 | 14,155 | 65,105 |
Other categories in Canada
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 225 | 6.7K | 3.34% | 15.3K |
| Beauty & Personal Care | 169 | 3.7K | 3.16% | 13.4K |
| Beauty & Personal Care + Home & Living | 112 | 3.5K | 2.35% | 6.9K |
| Fashion & Style + Home & Living | 82 | 3.1K | 5.48% | 8.7K |
| Fashion & Style + Shopping | 80 | 8.8K | 3.63% | 22.9K |
| Culture & Entertainment + Fashion & Style | 61 | 10.5K | 4.83% | 25.1K |
| Home & Living | 57 | 3.2K | 1.75% | 7.5K |
| Food & Drink + Home & Living | 55 | 1.8K | 2.86% | 7.3K |
Beauty & Personal Care + Shopping in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 8,400 | 7.6K | 0.19% | 1.4K |
| South Korea | 598 | 6.6K | 0.43% | 1.6K |
| Brazil | 366 | 5.7K | 1.85% | 5.5K |
| Nigeria | 297 | 1.3K | 2.37% | 844 |
| Philippines | 270 | 5.1K | 0.92% | 10K |
| United Kingdom | 222 | 7.9K | 1.95% | 11.5K |
| Indonesia | 220 | 3.6K | 1.45% | 14.6K |
| Spain | 200 | 6.1K | 0.64% | 4.7K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.