TikTok data benchmark
Canada Home & Living TikTok creator benchmarks
Among 57 eligible public TikTok creator profiles in Canada tagged Home & Living, the median profile has 3,181 followers, 1.75% engagement, and 7,453 average views.
n=57 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,448 | 3,181 | 10,900 |
| Engagement rate | 0.87% | 1.75% | 5.68% |
| Average views | 869 | 7,453 | 26,457 |
Other categories in Canada
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 225 | 6.7K | 3.34% | 15.3K |
| Beauty & Personal Care | 169 | 3.7K | 3.16% | 13.4K |
| Beauty & Personal Care + Home & Living | 112 | 3.5K | 2.35% | 6.9K |
| Fashion & Style + Home & Living | 82 | 3.1K | 5.48% | 8.7K |
| Fashion & Style + Shopping | 80 | 8.8K | 3.63% | 22.9K |
| Beauty & Personal Care + Shopping | 62 | 4.4K | 2.37% | 14.2K |
| Culture & Entertainment + Fashion & Style | 61 | 10.5K | 4.83% | 25.1K |
| Food & Drink + Home & Living | 55 | 1.8K | 2.86% | 7.3K |
Home & Living in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 2,561 | 4.6K | 1.39% | 1.9K |
| Philippines | 389 | 2.3K | 0.98% | 2.3K |
| Malaysia | 361 | 3.5K | 1.25% | 4.8K |
| Brazil | 333 | 3.7K | 2.66% | 2.2K |
| Indonesia | 292 | 4.1K | 1.52% | 4.8K |
| Pakistan | 292 | 1.4K | 7.35% | 497 |
| United Kingdom | 215 | 3.9K | 3.70% | 7.1K |
| Nigeria | 117 | 1.4K | 2.50% | 600 |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.