TikTok data benchmark
Egypt Beauty & Personal Care + Health & Wellness TikTok creator benchmarks
Among 66 eligible public TikTok creator profiles in Egypt tagged Beauty & Personal Care + Health & Wellness, the median profile has 14,200 followers, 3.55% engagement, and 67,686 average views.
n=66 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 2,344 | 14,200 | 24,950 |
| Engagement rate | 0.70% | 3.55% | 10.30% |
| Average views | 3,715 | 67,686 | 227,569 |
Other categories in Egypt
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care | 171 | 10.9K | 3.83% | 45.6K |
| Beauty & Personal Care + Fashion & Style | 134 | 9.4K | 3.56% | 24.6K |
| Beauty & Personal Care + Home & Living | 72 | 6.4K | 4.20% | 17.3K |
| Lifestyle | 59 | 1.2K | 2.91% | 1.8K |
| Beauty & Personal Care + Shopping | 58 | 7.2K | 4.96% | 20.2K |
| Home & Living | 55 | 6.3K | 3.91% | 5K |
| Home & Living + Misc. | 50 | 5.3K | 3.51% | 16.4K |
| Beauty | 39 | 22.5K | 2.35% | 18.9K |
Beauty & Personal Care + Health & Wellness in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 4,078 | 9.5K | 0.22% | 2.7K |
| South Korea | 173 | 6.5K | 0.61% | 4.7K |
| United Kingdom | 162 | 11K | 1.97% | 20.4K |
| Philippines | 133 | 5.4K | 0.79% | 9K |
| Malaysia | 121 | 4.2K | 0.53% | 6.3K |
| Nigeria | 116 | 3.5K | 1.83% | 5.1K |
| Spain | 109 | 10.2K | 0.37% | 8.3K |
| Thailand | 91 | 14.5K | 2.88% | 62.3K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.