TikTok data benchmark
Spain Beauty + Fashion TikTok creator benchmarks
Among 48 eligible public TikTok creator profiles in Spain tagged Beauty + Fashion, the median profile has 4,376 followers, 2.58% engagement, and 7,509 average views.
n=48 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,396 | 4,376 | 12,825 |
| Engagement rate | 0.84% | 2.58% | 5.69% |
| Average views | 820 | 7,509 | 40,228 |
Other categories in Spain
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 343 | 12K | 2.73% | 16.4K |
| Fashion & Style + Shopping | 286 | 12.9K | 1.79% | 24.2K |
| Beauty & Personal Care + Shopping | 200 | 6.1K | 0.64% | 4.7K |
| Fashion & Style | 166 | 8.5K | 5.33% | 16.2K |
| Culture & Entertainment + Fashion & Style | 159 | 13K | 3.16% | 21K |
| Beauty & Personal Care | 112 | 4.8K | 3.27% | 15K |
| Culture & Entertainment + Sports & Outdoors | 110 | 12.6K | 2.47% | 39.3K |
| Beauty & Personal Care + Health & Wellness | 109 | 10.2K | 0.37% | 8.3K |
Beauty + Fashion in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 452 | 5.1K | 1.81% | 2.5K |
| Brazil | 151 | 1.3K | 3.52% | 941 |
| Vietnam | 88 | 2.4K | 1.73% | 3.8K |
| Indonesia | 84 | 6.9K | 1.46% | 2.6K |
| South Korea | 61 | 15.1K | 2.85% | 14K |
| Thailand | 55 | 50.2K | 2.51% | 69.1K |
| United Kingdom | 43 | 3.3K | 3.53% | 2.6K |
| Mexico | 43 | 4.3K | 2.68% | 4.1K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.