TikTok data benchmark
Indonesia Misc. TikTok creator benchmarks
Among 50 eligible public TikTok creator profiles in Indonesia tagged Misc., the median profile has 4,333 followers, 2.03% engagement, and 3,593 average views.
n=50 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,376 | 4,333 | 8,765 |
| Engagement rate | 0.53% | 2.03% | 11.31% |
| Average views | 505 | 3,593 | 52,434 |
Other categories in Indonesia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care | 760 | 4.2K | 1.74% | 15.6K |
| Beauty & Personal Care + Fashion & Style | 686 | 5.4K | 1.56% | 7.4K |
| Lifestyle | 375 | 1.3K | 1.76% | 3.1K |
| Beauty | 294 | 8.7K | 0.86% | 14.6K |
| Home & Living | 292 | 4.1K | 1.52% | 4.8K |
| Beauty & Personal Care + Home & Living | 229 | 2.9K | 2.11% | 10.6K |
| Beauty & Personal Care + Shopping | 220 | 3.6K | 1.45% | 14.6K |
| Fashion & Style + Shopping | 208 | 10.7K | 1.73% | 23.7K |
Misc. in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 431 | 13.1K | 1.11% | 3K |
| Pakistan | 80 | 1.4K | 5.87% | 587 |
| Philippines | 53 | 1.7K | 1.45% | 1.7K |
| Brazil | 41 | 1.7K | 3.20% | 1.9K |
| Malaysia | 37 | 1.9K | 1.66% | 1.8K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.