TikTok data benchmark
TikTok creator benchmarks: Indonesia lifestyle
Among 102 eligible public TikTok creator profiles in Indonesia tagged Lifestyle, the median profile has 6,924 followers and 0.91% engagement. Average views are not available for this group.
n=102 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 5,843 | 6,924 | 11,100 |
| Engagement rate | 0.24% | 0.91% | 9.11% |
| Average views | Not available | Not available | Not available |
Other categories in Indonesia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care | 460 | 16.3K | 0.77% | 5.6K |
| Beauty & Personal Care + Fashion & Style | 406 | 19.9K | 0.91% | 5.4K |
| Beauty (alternate tag) | 279 | 11.7K | 0.49% | 2.8K |
| Fashion & Style + Shopping | 166 | 23.4K | 1.08% | 15.4K |
| Home & Living | 154 | 9.6K | 1.52% | Not available |
| Beauty & Personal Care + Shopping | 141 | 12.7K | 0.49% | 8.6K |
| Food & Drink | 140 | 32K | 5.69% | 69.5K |
| Fashion & Style | 129 | 15.9K | 2.07% | Not available |
Lifestyle in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 491 | 8.2K | 0.57% | 2.2K |
| Brazil | 101 | 6.1K | 5.37% | Not available |
| Malaysia | 71 | 6.5K | 0.74% | Not available |
| Thailand | 53 | 52.2K | 2.87% | Not available |
| United Kingdom | 38 | 6.6K | 9.13% | Not available |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.