TikTok data benchmark
TikTok creator benchmarks: Indonesia beauty (alternate tag)
Among 279 eligible public TikTok creator profiles in Indonesia tagged Beauty (alternate tag), the median profile has 11,700 followers, 0.49% engagement, and 2,802 average views.
n=279 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 7,353 | 11,700 | 38,650 |
| Engagement rate | 0.14% | 0.49% | 3.82% |
| Average views | 483 | 2,802 | 24,326 |
Other categories in Indonesia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care | 460 | 16.3K | 0.77% | 5.6K |
| Beauty & Personal Care + Fashion & Style | 406 | 19.9K | 0.91% | 5.4K |
| Fashion & Style + Shopping | 166 | 23.4K | 1.08% | 15.4K |
| Home & Living | 154 | 9.6K | 1.52% | Not available |
| Beauty & Personal Care + Shopping | 141 | 12.7K | 0.49% | 8.6K |
| Food & Drink | 140 | 32K | 5.69% | 69.5K |
| Fashion & Style | 129 | 15.9K | 2.07% | Not available |
| Beauty (alternate tag) + Beauty & Personal Care | 127 | 19K | 0.43% | 3.8K |
Beauty (alternate tag) in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 338 | 14.6K | 0.37% | 2.3K |
| Vietnam | 244 | 24K | 1.24% | 22.7K |
| Thailand | 172 | 57.1K | 0.68% | 27K |
| South Korea | 128 | 13.1K | 0.79% | 3.7K |
| Spain | 61 | 21.1K | 1.04% | 7.4K |
| Philippines | 58 | 50K | 0.79% | Not available |
| Malaysia | 57 | 33K | 0.20% | 2.8K |
| Italy | 48 | 12.2K | 1.66% | Not available |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.