TikTok data benchmark
TikTok creator benchmarks: Mexico beauty (alternate tag) + beauty & personal care
Among 44 eligible public TikTok creator profiles in Mexico tagged Beauty (alternate tag) + Beauty & Personal Care, the median profile has 17,250 followers and 1.92% engagement. Average views are not available for this group.
n=44 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,678 | 17,250 | 47,950 |
| Engagement rate | 0.27% | 1.92% | 12.52% |
| Average views | Not available | Not available | Not available |
Other categories in Mexico
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 418 | 20.2K | 0.65% | 3.6K |
| Fashion & Style + Shopping | 237 | 22.2K | 0.37% | 4K |
| Culture & Entertainment + Relationships & Family | 216 | 19.1K | 0.53% | 5.3K |
| Culture & Entertainment + Fashion & Style | 213 | 24.1K | 1.15% | 10.1K |
| Culture & Entertainment | 205 | 36.3K | 1.49% | 14.4K |
| Beauty & Personal Care + Shopping | 187 | 14.2K | 0.27% | 1.4K |
| Culture & Entertainment + Travel & Tourism | 140 | 15.4K | 0.80% | 6.6K |
| Culture & Entertainment + Sports & Outdoors | 123 | 31.5K | 1.76% | 34.4K |
Beauty (alternate tag) + beauty & personal care in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 220 | 14K | 0.23% | 2.6K |
| South Korea | 142 | 17.8K | 0.67% | 5K |
| Vietnam | 137 | 16.1K | 0.79% | 15.7K |
| Indonesia | 127 | 19K | 0.43% | 3.8K |
| Spain | 67 | 18K | 1.67% | 2.2K |
| Japan | 56 | 25K | 1.17% | 26.8K |
| Thailand | 56 | 84.1K | 0.56% | Not available |
| Italy | 52 | 15.2K | 0.64% | 3.1K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.