TikTok data benchmark
TikTok creator benchmarks: Thailand beauty (alternate tag) + beauty & personal care
Among 56 eligible public TikTok creator profiles in Thailand tagged Beauty (alternate tag) + Beauty & Personal Care, the median profile has 84,050 followers and 0.56% engagement. Average views are not available for this group.
n=56 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 41,700 | 84,050 | 125,525 |
| Engagement rate | 0.11% | 0.56% | 12.42% |
| Average views | Not available | Not available | Not available |
Other categories in Thailand
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 682 | 37.2K | 4.04% | 35.2K |
| Culture & Entertainment + Fashion & Style | 367 | 44.7K | 10.84% | 41.4K |
| Culture & Entertainment | 244 | 45.6K | 12.51% | 30.2K |
| Beauty & Personal Care | 198 | 26.2K | 2.79% | 60K |
| Culture & Entertainment + Travel & Tourism | 177 | 26K | 10.31% | Not available |
| Fashion & Style + Shopping | 177 | 19.3K | 2.36% | 13.5K |
| Beauty (alternate tag) | 172 | 57.1K | 0.68% | 27K |
| Food & Drink | 136 | 37.7K | 7.97% | Not available |
Beauty (alternate tag) + beauty & personal care in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 220 | 14K | 0.23% | 2.6K |
| South Korea | 142 | 17.8K | 0.67% | 5K |
| Vietnam | 137 | 16.1K | 0.79% | 15.7K |
| Indonesia | 127 | 19K | 0.43% | 3.8K |
| Spain | 67 | 18K | 1.67% | 2.2K |
| Japan | 56 | 25K | 1.17% | 26.8K |
| Italy | 52 | 15.2K | 0.64% | 3.1K |
| Mexico | 44 | 17.3K | 1.92% | Not available |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.