TikTok data benchmark
TikTok creator benchmarks: Russia culture & entertainment
Among 105 eligible public TikTok creator profiles in Russia tagged Culture & Entertainment, the median profile has 48,500 followers, 0.33% engagement, and 30,577 average views.
n=105 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 46,300 | 48,500 | 109,400 |
| Engagement rate | 0.06% | 0.33% | 4.24% |
| Average views | 863 | 30,577 | 299,061 |
Other categories in Russia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 62 | 47.7K | 2.28% | 50.8K |
| Beauty & Personal Care | 47 | 30K | 0.96% | 9.1K |
| Culture & Entertainment + Relationships & Family | 46 | 47.5K | 0.78% | Not available |
| Culture & Entertainment + Fashion & Style | 45 | 49.7K | 1.30% | Not available |
| Culture & Entertainment + Sports & Outdoors | 40 | 47K | 1.82% | Not available |
| Beauty & Personal Care + Shopping | 35 | 33.5K | 2.62% | Not available |
| Culture & Entertainment + Gaming | 32 | 48.4K | 0.15% | Not available |
| Gaming | 32 | 47.3K | 0.17% | Not available |
Culture & entertainment in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 2,300 | 23.7K | 0.62% | 15.1K |
| Japan | 334 | 31.6K | 11.93% | 109K |
| Thailand | 244 | 45.6K | 12.51% | 30.2K |
| Philippines | 223 | 11.6K | 1.07% | 176.6K |
| Mexico | 205 | 36.3K | 1.49% | 14.4K |
| United Kingdom | 162 | 36.9K | 3.32% | 15.2K |
| South Korea | 157 | 20.9K | 2.88% | 35.1K |
| Brazil | 106 | 27.4K | 4.14% | Not available |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.