TikTok data benchmark
TikTok creator benchmarks: Nigeria
In Nigeria, the median TikTok creator profile has 12,500 followers, 1.05% engagement, and 5,793 average views. This benchmark covers 1,511 eligible public profiles in Storika's creator dataset, checked November 2, 2026.
n=1,511 distinct creator profiles. Updated November 2, 2026.
Source: Storika's creator dataset. Country describes the profile's recorded location. Figures use the latest stored records, rather than a live platform check. The update date changes when the figures change materially.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 7,437 | 12,500 | 31,850 |
| Engagement rate | 0.32% | 1.05% | 5.98% |
| Average views | 881 | 5,793 | 49,306 |
Eligible categories in Nigeria
10 groups currently clear the 30-profile publication floor. Category counts below use each linked page's own update date.
- Beauty & Personal Caren=181
- Beauty & Personal Care + Fashion & Stylen=181
- Beauty & Personal Care + Shoppingn=80
- Beauty & Personal Care + Home & Livingn=70
- Beauty & Personal Care + Health & Wellnessn=54
- Culture & Entertainment + Fashion & Stylen=49
- Fashion & Style + Home & Livingn=38
- Beauty & Personal Care + Fashion & Style + Home & Livingn=33
- Culture & Entertainmentn=31
- Fashion & Stylen=30
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.