TikTok data benchmark
Nigeria Fashion & Style TikTok creator benchmarks
Among 101 eligible public TikTok creator profiles in Nigeria tagged Fashion & Style, the median profile has 1,611 followers, 3.91% engagement, and 771 average views.
n=101 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,242 | 1,611 | 4,714 |
| Engagement rate | 1.71% | 3.91% | 8.52% |
| Average views | 363 | 771 | 3,580 |
Other categories in Nigeria
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 586 | 1.8K | 3.43% | 784 |
| Beauty & Personal Care | 464 | 2.4K | 2.39% | 3.2K |
| Beauty & Personal Care + Shopping | 297 | 1.3K | 2.37% | 844 |
| Beauty & Personal Care + Home & Living | 234 | 1.7K | 3.74% | 1.4K |
| Fashion & Style + Home & Living | 176 | 1.6K | 3.44% | 650 |
| Beauty & Personal Care + Fashion & Style + Home & Living | 155 | 1.7K | 3.00% | 578 |
| Home & Living | 117 | 1.4K | 2.50% | 600 |
| Beauty & Personal Care + Health & Wellness | 116 | 3.5K | 1.83% | 5.1K |
Fashion & Style in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 2,265 | 10.4K | 1.41% | 6.2K |
| United Kingdom | 282 | 6.7K | 5.87% | 13.7K |
| Philippines | 279 | 5K | 1.46% | 6.5K |
| Indonesia | 197 | 6.9K | 2.32% | 10.6K |
| Japan | 187 | 10.5K | 4.98% | 22.2K |
| Spain | 166 | 8.5K | 5.33% | 16.2K |
| France | 146 | 11.9K | 7.44% | 26.8K |
| South Korea | 132 | 6K | 2.58% | 8.5K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.