TikTok data benchmark
Germany Fashion & Style + Travel & Tourism TikTok creator benchmarks
Among 33 eligible public TikTok creator profiles in Germany tagged Fashion & Style + Travel & Tourism, the median profile has 13,900 followers, 6.65% engagement, and 68,691 average views.
n=33 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 4,091 | 13,900 | 51,100 |
| Engagement rate | 2.69% | 6.65% | 17.85% |
| Average views | 6,021 | 68,691 | 253,425 |
Other categories in Germany
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 314 | 14.7K | 3.55% | 24.8K |
| Fashion & Style + Shopping | 147 | 14.1K | 2.63% | 42.1K |
| Culture & Entertainment + Fashion & Style | 124 | 10.8K | 5.90% | 17.2K |
| Beauty & Personal Care + Shopping | 118 | 9.3K | 3.60% | 40.8K |
| Fashion & Style | 88 | 9.9K | 8.10% | 22.7K |
| Beauty & Personal Care | 84 | 4.5K | 3.14% | 13.3K |
| Lifestyle | 73 | 1.4K | 5.98% | 8.4K |
| Culture & Entertainment + Travel & Tourism | 70 | 13.7K | 4.83% | 50K |
Fashion & Style + Travel & Tourism in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 506 | 13.3K | 0.93% | 5.2K |
| Thailand | 83 | 16.1K | 5.69% | 21.2K |
| Philippines | 74 | 6.7K | 1.69% | 27.8K |
| Japan | 71 | 10.2K | 5.77% | 45.6K |
| South Korea | 58 | 5.4K | 3.22% | 8K |
| France | 53 | 15.6K | 3.33% | 16.4K |
| United Kingdom | 50 | 11K | 9.16% | 45K |
| Spain | 48 | 10.6K | 3.78% | 18.3K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.