TikTok data benchmark
TikTok creator benchmarks: Japan fashion & style + travel & tourism
Among 57 eligible public TikTok creator profiles in Japan tagged Fashion & Style + Travel & Tourism, the median profile has 20,800 followers and 5.91% engagement. Average views are not available for this group.
n=57 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 8,225 | 20,800 | 54,000 |
| Engagement rate | 1.14% | 5.91% | 20.62% |
| Average views | Not available | Not available | Not available |
Other categories in Japan
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Culture & Entertainment + Fashion & Style | 685 | 32.4K | 6.29% | 64.6K |
| Beauty & Personal Care + Fashion & Style | 629 | 29.2K | 3.46% | 39.7K |
| Culture & Entertainment | 334 | 31.6K | 11.93% | 109K |
| Fashion & Style + Shopping | 331 | 21.9K | 3.18% | 38.5K |
| Culture & Entertainment + Idols & Fandom | 289 | 27.2K | 8.68% | 72.7K |
| Culture & Entertainment + Travel & Tourism | 202 | 23.7K | 7.14% | 47.5K |
| Food & Drink | 196 | 34.4K | 6.64% | 125.3K |
| Culture & Entertainment + Sports & Outdoors | 169 | 22K | 8.53% | Not available |
Fashion & style + travel & tourism in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 525 | 24.4K | 0.48% | 5.5K |
| Thailand | 62 | 26.3K | 4.05% | Not available |
| Philippines | 51 | 21.5K | 1.22% | Not available |
| France | 48 | 41.5K | 2.24% | Not available |
| United Kingdom | 48 | 25.7K | 6.94% | Not available |
| Spain | 41 | 19.8K | 1.62% | Not available |
| South Korea | 37 | 15.9K | 1.78% | Not available |
| Vietnam | 33 | 22.4K | 3.55% | Not available |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.