TikTok data benchmark
Indonesia Fashion + Lifestyle TikTok creator benchmarks
Among 82 eligible public TikTok creator profiles in Indonesia tagged Fashion + Lifestyle, the median profile has 3,752 followers, 1.47% engagement, and 650 average views.
n=82 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,219 | 3,752 | 6,943 |
| Engagement rate | 0.56% | 1.47% | 4.30% |
| Average views | 361 | 650 | 25,479 |
Other categories in Indonesia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care | 760 | 4.2K | 1.74% | 15.6K |
| Beauty & Personal Care + Fashion & Style | 686 | 5.4K | 1.56% | 7.4K |
| Lifestyle | 375 | 1.3K | 1.76% | 3.1K |
| Beauty | 294 | 8.7K | 0.86% | 14.6K |
| Home & Living | 292 | 4.1K | 1.52% | 4.8K |
| Beauty & Personal Care + Home & Living | 229 | 2.9K | 2.11% | 10.6K |
| Beauty & Personal Care + Shopping | 220 | 3.6K | 1.45% | 14.6K |
| Fashion & Style + Shopping | 208 | 10.7K | 1.73% | 23.7K |
Fashion + Lifestyle in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 793 | 4.8K | 1.37% | 1.9K |
| Brazil | 224 | 1.2K | 3.84% | 1.5K |
| Vietnam | 77 | 2.7K | 1.76% | 3K |
| United Kingdom | 61 | 3.3K | 4.07% | 7.7K |
| Spain | 56 | 4K | 3.13% | 10.1K |
| Thailand | 46 | 64.8K | 2.14% | 86K |
| Nigeria | 45 | 1.2K | 4.54% | 602 |
| Malaysia | 43 | 4.9K | 1.75% | 14.9K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.