TikTok data benchmark
Russia Culture & Entertainment + Relationships & Family TikTok creator benchmarks
Among 50 eligible public TikTok creator profiles in Russia tagged Culture & Entertainment + Relationships & Family, the median profile has 46,500 followers, 3.09% engagement, and 63,527 average views.
n=50 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 19,350 | 46,500 | 49,300 |
| Engagement rate | 0.33% | 3.09% | 9.04% |
| Average views | 1,800 | 63,527 | 505,542 |
Other categories in Russia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Culture & Entertainment | 88 | 48.5K | 0.28% | 19.5K |
| Beauty & Personal Care + Fashion & Style | 72 | 25.6K | 2.35% | 26.8K |
| Beauty & Personal Care | 54 | 14.6K | 1.94% | 64.5K |
| Culture & Entertainment + Fashion & Style | 47 | 48K | 4.07% | 127.8K |
| Beauty & Personal Care + Shopping | 41 | 14.9K | 6.10% | 92.5K |
| Culture & Entertainment + Sports & Outdoors | 35 | 46.4K | 2.74% | 31K |
| Fashion & Style + Shopping | 32 | 24.2K | 0.85% | 38K |
| Gaming | 31 | 47.3K | 0.16% | 11K |
Culture & Entertainment + Relationships & Family in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 5,839 | 11.2K | 0.65% | 3.8K |
| Philippines | 228 | 5.1K | 1.57% | 11.1K |
| Mexico | 219 | 12.6K | 0.89% | 8.9K |
| Japan | 155 | 32.4K | 9.28% | 248.4K |
| United Kingdom | 117 | 12K | 7.52% | 75.5K |
| Brazil | 109 | 9.3K | 2.22% | 2.8K |
| Indonesia | 106 | 13.9K | 2.93% | 62K |
| Thailand | 105 | 24.5K | 10.21% | 124K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.