TikTok data benchmark
Beauty & Personal Care + Culture & Entertainment + Fashion & Style TikTok creator benchmarks by country
Across 4,098 eligible public TikTok creator profiles tagged Beauty & Personal Care + Culture & Entertainment + Fashion & Style, the median profile has 11,600 followers, 0.88% engagement, and 4,786 average views.
n=4,098 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 5,140 | 11,600 | 35,575 |
| Engagement rate | 0.31% | 0.88% | 3.27% |
| Average views | 719 | 4,786 | 64,506 |
Eligible countries for Beauty & Personal Care + Culture & Entertainment + Fashion & Style
12 groups currently clear the 30-profile publication floor.
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.