TikTok data benchmark
Mexico Beauty & Personal Care + Culture & Entertainment + Fashion & Style TikTok creator benchmarks
Among 90 eligible public TikTok creator profiles in Mexico tagged Beauty & Personal Care + Culture & Entertainment + Fashion & Style, the median profile has 14,850 followers, 0.87% engagement, and 5,230 average views.
n=90 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 6,378 | 14,850 | 30,150 |
| Engagement rate | 0.31% | 0.87% | 2.75% |
| Average views | 897 | 5,230 | 131,139 |
Other categories in Mexico
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 454 | 13.1K | 1.17% | 10.6K |
| Fashion & Style + Shopping | 249 | 11.9K | 1.02% | 15K |
| Culture & Entertainment + Fashion & Style | 228 | 18.2K | 1.73% | 20.9K |
| Culture & Entertainment | 220 | 22.3K | 2.57% | 40.8K |
| Culture & Entertainment + Relationships & Family | 219 | 12.6K | 0.89% | 8.9K |
| Beauty & Personal Care + Shopping | 188 | 8.6K | 0.60% | 5.4K |
| Culture & Entertainment + Travel & Tourism | 161 | 10.7K | 1.31% | 12.9K |
| Beauty & Personal Care | 141 | 7.4K | 1.90% | 9.6K |
Beauty & Personal Care + Culture & Entertainment + Fashion & Style in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 2,901 | 11.8K | 0.64% | 3.2K |
| Philippines | 119 | 5.2K | 0.93% | 5.1K |
| Japan | 116 | 15.8K | 5.01% | 34.3K |
| Thailand | 81 | 27.6K | 6.97% | 86.7K |
| South Korea | 77 | 15.7K | 2.39% | 16.4K |
| Brazil | 63 | 6.4K | 2.59% | 3.6K |
| United Kingdom | 59 | 12.5K | 4.94% | 14.9K |
| Indonesia | 52 | 5.7K | 2.55% | 4.4K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.