TikTok data benchmark
Ghana Fashion & Style + Home & Living TikTok creator benchmarks
Among 33 eligible public TikTok creator profiles in Ghana tagged Fashion & Style + Home & Living, the median profile has 1,803 followers, 4.63% engagement, and 753 average views.
n=33 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,326 | 1,803 | 4,360 |
| Engagement rate | 1.62% | 4.63% | 7.17% |
| Average views | 390 | 753 | 1,787 |
Other categories in Ghana
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 112 | 2.4K | 4.73% | 2.5K |
| Beauty & Personal Care | 101 | 3.6K | 2.95% | 4.6K |
| Beauty & Personal Care + Shopping | 55 | 4.1K | 2.05% | 2.3K |
| Culture & Entertainment + Fashion & Style | 38 | 11.4K | 3.09% | 10K |
| Beauty & Personal Care + Health & Wellness | 36 | 10.5K | 2.04% | 5.7K |
| Beauty & Personal Care + Home & Living | 33 | 1.7K | 4.80% | 1.2K |
Fashion & Style + Home & Living in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 3,281 | 5.6K | 1.61% | 2.6K |
| Philippines | 303 | 1.8K | 1.23% | 2.2K |
| United Kingdom | 263 | 3.8K | 3.58% | 7.7K |
| Pakistan | 187 | 1.5K | 6.66% | 456 |
| Malaysia | 177 | 3.3K | 1.66% | 4K |
| Nigeria | 176 | 1.6K | 3.44% | 650 |
| Brazil | 159 | 4K | 2.94% | 2.2K |
| South Korea | 154 | 3.4K | 5.38% | 4K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.