TikTok data benchmark
Indonesia Home & Living + Misc. TikTok creator benchmarks
Among 104 eligible public TikTok creator profiles in Indonesia tagged Home & Living + Misc., the median profile has 3,550 followers, 1.28% engagement, and 2,157 average views.
n=104 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,395 | 3,550 | 7,504 |
| Engagement rate | 0.46% | 1.28% | 4.51% |
| Average views | 353 | 2,157 | 10,781 |
Other categories in Indonesia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care | 760 | 4.2K | 1.74% | 15.6K |
| Beauty & Personal Care + Fashion & Style | 686 | 5.4K | 1.56% | 7.4K |
| Lifestyle | 375 | 1.3K | 1.76% | 3.1K |
| Beauty | 294 | 8.7K | 0.86% | 14.6K |
| Home & Living | 292 | 4.1K | 1.52% | 4.8K |
| Beauty & Personal Care + Home & Living | 229 | 2.9K | 2.11% | 10.6K |
| Beauty & Personal Care + Shopping | 220 | 3.6K | 1.45% | 14.6K |
| Fashion & Style + Shopping | 208 | 10.7K | 1.73% | 23.7K |
Home & Living + Misc. in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 1,185 | 7.5K | 0.97% | 2.1K |
| Pakistan | 179 | 1.4K | 6.42% | 478 |
| Brazil | 145 | 4.6K | 2.50% | 4.4K |
| Malaysia | 107 | 3.4K | 1.47% | 1.8K |
| Philippines | 84 | 1.6K | 1.16% | 737 |
| Bangladesh | 66 | 1.4K | 2.80% | 331 |
| Nigeria | 55 | 1.5K | 2.38% | 357 |
| Egypt | 50 | 5.3K | 3.51% | 16.4K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.