TikTok data benchmark
India Culture & Entertainment + Relationships & Family TikTok creator benchmarks
Among 57 eligible public TikTok creator profiles in India tagged Culture & Entertainment + Relationships & Family, the median profile has 10,500 followers, 1.14% engagement, and 3,261 average views.
n=57 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 5,615 | 10,500 | 25,500 |
| Engagement rate | 0.41% | 1.14% | 5.08% |
| Average views | 606 | 3,261 | 100,221 |
Other categories in India
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 209 | 4.6K | 2.80% | 2.2K |
| Culture & Entertainment + Fashion & Style | 109 | 9.8K | 2.73% | 2.3K |
| Fashion & Style + Home & Living | 92 | 1.9K | 4.26% | 608 |
| Beauty & Personal Care | 87 | 8.3K | 4.40% | 14.5K |
| Beauty & Personal Care + Shopping | 66 | 10.1K | 0.44% | 569 |
| Home & Living | 60 | 1.6K | 5.24% | 651 |
| Fashion & Style + Shopping | 58 | 7.9K | 0.79% | 937 |
| Beauty & Personal Care + Home & Living | 54 | 2K | 2.97% | 803 |
Culture & Entertainment + Relationships & Family in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 5,839 | 11.2K | 0.65% | 3.8K |
| Philippines | 228 | 5.1K | 1.57% | 11.1K |
| Mexico | 219 | 12.6K | 0.89% | 8.9K |
| Japan | 155 | 32.4K | 9.28% | 248.4K |
| United Kingdom | 117 | 12K | 7.52% | 75.5K |
| Brazil | 109 | 9.3K | 2.22% | 2.8K |
| Indonesia | 106 | 13.9K | 2.93% | 62K |
| Thailand | 105 | 24.5K | 10.21% | 124K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.