TikTok data benchmark
India Fashion & Style + Shopping TikTok creator benchmarks
Among 58 eligible public TikTok creator profiles in India tagged Fashion & Style + Shopping, the median profile has 7,899 followers, 0.79% engagement, and 937 average views.
n=58 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 3,112 | 7,899 | 11,425 |
| Engagement rate | 0.20% | 0.79% | 3.02% |
| Average views | 540 | 937 | 16,324 |
Other categories in India
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 209 | 4.6K | 2.80% | 2.2K |
| Culture & Entertainment + Fashion & Style | 109 | 9.8K | 2.73% | 2.3K |
| Fashion & Style + Home & Living | 92 | 1.9K | 4.26% | 608 |
| Beauty & Personal Care | 87 | 8.3K | 4.40% | 14.5K |
| Beauty & Personal Care + Shopping | 66 | 10.1K | 0.44% | 569 |
| Home & Living | 60 | 1.6K | 5.24% | 651 |
| Culture & Entertainment + Relationships & Family | 57 | 10.5K | 1.14% | 3.3K |
| Beauty & Personal Care + Home & Living | 54 | 2K | 2.97% | 803 |
Fashion & Style + Shopping in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 8,698 | 10K | 0.30% | 3.6K |
| Japan | 429 | 8.5K | 5.23% | 62.3K |
| United Kingdom | 405 | 9.6K | 4.82% | 21.6K |
| Spain | 286 | 12.9K | 1.79% | 24.2K |
| Mexico | 249 | 11.9K | 1.02% | 15K |
| Philippines | 243 | 7.3K | 1.56% | 27.2K |
| South Korea | 228 | 6K | 1.10% | 8.3K |
| Australia | 227 | 12.4K | 3.33% | 27.7K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.