TikTok data benchmark
TikTok creator benchmarks: Vietnam fashion & style + travel & tourism
Among 33 eligible public TikTok creator profiles in Vietnam tagged Fashion & Style + Travel & Tourism, the median profile has 22,400 followers and 3.55% engagement. Average views are not available for this group.
n=33 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 10,500 | 22,400 | 92,500 |
| Engagement rate | 0.40% | 3.55% | 11.98% |
| Average views | Not available | Not available | Not available |
Other categories in Vietnam
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty (alternate tag) | 244 | 24K | 1.24% | 22.7K |
| Beauty & Personal Care + Fashion & Style | 232 | 33.3K | 2.03% | 39.2K |
| Beauty & Personal Care | 179 | 18K | 0.65% | 10.3K |
| Beauty (alternate tag) + Beauty & Personal Care | 137 | 16.1K | 0.79% | 15.7K |
| Culture & Entertainment + Fashion & Style | 135 | 42.2K | 4.16% | 50.6K |
| Fashion & Style + Shopping | 107 | 23.3K | 0.54% | Not available |
| Fashion & Style | 94 | 27.1K | 0.83% | Not available |
| Beauty & Personal Care + Shopping | 91 | 15.7K | 0.54% | Not available |
Fashion & style + travel & tourism in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 525 | 24.4K | 0.48% | 5.5K |
| Thailand | 62 | 26.3K | 4.05% | Not available |
| Japan | 57 | 20.8K | 5.91% | Not available |
| Philippines | 51 | 21.5K | 1.22% | Not available |
| France | 48 | 41.5K | 2.24% | Not available |
| United Kingdom | 48 | 25.7K | 6.94% | Not available |
| Spain | 41 | 19.8K | 1.62% | Not available |
| South Korea | 37 | 15.9K | 1.78% | Not available |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.