TikTok data benchmark
Poland Beauty TikTok creator benchmarks
Among 42 eligible public TikTok creator profiles in Poland tagged Beauty, the median profile has 1,402 followers, 5.08% engagement, and 11,764 average views.
n=42 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,185 | 1,402 | 5,312 |
| Engagement rate | 1.88% | 5.08% | 21.11% |
| Average views | 1,120 | 11,764 | 42,981 |
Other categories in Poland
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 93 | 10.4K | 5.72% | 27.3K |
| Beauty & Personal Care + Shopping | 56 | 8.9K | 1.75% | 21.6K |
| Beauty & Personal Care | 53 | 5.3K | 2.61% | 21.6K |
| Beauty + Beauty & Personal Care | 34 | 7.1K | 2.75% | 23.1K |
| Culture & Entertainment + Travel & Tourism | 34 | 8.9K | 3.97% | 85.6K |
| Culture & Entertainment + Fashion & Style | 31 | 13.1K | 1.93% | 9.4K |
| Fashion & Style | 31 | 8.2K | 6.24% | 13.1K |
| Beauty + Fashion | 30 | 3.1K | 6.09% | 11.4K |
Beauty in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Vietnam | 509 | 2.2K | 1.70% | 13K |
| United States | 401 | 5.4K | 1.34% | 3.1K |
| Indonesia | 294 | 8.7K | 0.86% | 14.6K |
| South Korea | 189 | 5.6K | 1.86% | 4.3K |
| Thailand | 172 | 50.4K | 1.04% | 70.6K |
| Brazil | 152 | 1.3K | 2.79% | 3K |
| Spain | 95 | 4K | 2.79% | 14.2K |
| Mexico | 67 | 5K | 2.32% | 5.5K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.