TikTok data benchmark
TikTok creator benchmarks: Spain beauty (alternate tag)
Among 61 eligible public TikTok creator profiles in Spain tagged Beauty (alternate tag), the median profile has 21,100 followers, 1.04% engagement, and 7,409 average views.
n=61 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,416 | 21,100 | 50,600 |
| Engagement rate | 0.41% | 1.04% | 10.25% |
| Average views | 1,588 | 7,409 | 38,146 |
Other categories in Spain
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 287 | 20.1K | 1.38% | 8.4K |
| Fashion & Style + Shopping | 280 | 19.1K | 1.07% | 6.5K |
| Beauty & Personal Care + Shopping | 172 | 12.5K | 0.23% | 2.7K |
| Culture & Entertainment + Fashion & Style | 133 | 22.1K | 1.72% | 11.6K |
| Fashion & Style | 115 | 18.1K | 2.49% | Not available |
| Culture & Entertainment + Sports & Outdoors | 105 | 29.7K | 1.64% | 36.6K |
| Culture & Entertainment + Relationships & Family | 99 | 36.8K | 1.10% | Not available |
| Beauty & Personal Care + Health & Wellness | 93 | 19.3K | 0.13% | 7.5K |
Beauty (alternate tag) in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 338 | 14.6K | 0.37% | 2.3K |
| Indonesia | 279 | 11.7K | 0.49% | 2.8K |
| Vietnam | 244 | 24K | 1.24% | 22.7K |
| Thailand | 172 | 57.1K | 0.68% | 27K |
| South Korea | 128 | 13.1K | 0.79% | 3.7K |
| Philippines | 58 | 50K | 0.79% | Not available |
| Malaysia | 57 | 33K | 0.20% | 2.8K |
| Italy | 48 | 12.2K | 1.66% | Not available |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.