TikTok data benchmark
TikTok creator benchmarks: Brazil beauty (alternate tag)
Among 36 eligible public TikTok creator profiles in Brazil tagged Beauty (alternate tag), the median profile has 15,950 followers and 2.41% engagement. Average views are not available for this group.
n=36 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 7,457 | 15,950 | 93,050 |
| Engagement rate | 0.88% | 2.41% | 14.15% |
| Average views | Not available | Not available | Not available |
Other categories in Brazil
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 370 | 16.7K | 1.31% | 9.1K |
| Beauty & Personal Care + Shopping | 286 | 8.9K | 0.58% | 2.3K |
| Culture & Entertainment + Fashion & Style | 144 | 28.1K | 2.27% | 17.1K |
| Home & Living | 135 | 8.2K | 2.09% | Not available |
| Beauty & Personal Care | 127 | 11.4K | 1.37% | 5.9K |
| Fashion & Style + Shopping | 113 | 18.7K | 0.72% | 12.2K |
| Culture & Entertainment | 106 | 27.4K | 4.14% | Not available |
| Lifestyle | 101 | 6.1K | 5.37% | Not available |
Beauty (alternate tag) in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 338 | 14.6K | 0.37% | 2.3K |
| Indonesia | 279 | 11.7K | 0.49% | 2.8K |
| Vietnam | 244 | 24K | 1.24% | 22.7K |
| Thailand | 172 | 57.1K | 0.68% | 27K |
| South Korea | 128 | 13.1K | 0.79% | 3.7K |
| Spain | 61 | 21.1K | 1.04% | 7.4K |
| Philippines | 58 | 50K | 0.79% | Not available |
| Malaysia | 57 | 33K | 0.20% | 2.8K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.