TikTok data benchmark
Beauty TikTok creator benchmarks by country
Across 2,605 eligible public TikTok creator profiles tagged Beauty, the median profile has 5,403 followers, 1.94% engagement, and 9,998 average views.
n=2,605 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,357 | 5,403 | 24,900 |
| Engagement rate | 0.47% | 1.94% | 7.64% |
| Average views | 858 | 9,998 | 105,087 |
Eligible countries for Beauty
17 groups currently clear the 30-profile publication floor.
Country means profile country, not audience location. Read the benchmark methodology for normalization, sample, and freshness rules.