TikTok data benchmark
TikTok creator benchmarks: Thailand home & living
Among 55 eligible public TikTok creator profiles in Thailand tagged Home & Living, the median profile has 14,000 followers and 22.63% engagement. Average views are not available for this group.
n=55 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,451 | 14,000 | 24,600 |
| Engagement rate | 1.29% | 22.63% | 58.70% |
| Average views | Not available | Not available | Not available |
Other categories in Thailand
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 682 | 37.2K | 4.04% | 35.2K |
| Culture & Entertainment + Fashion & Style | 367 | 44.7K | 10.84% | 41.4K |
| Culture & Entertainment | 244 | 45.6K | 12.51% | 30.2K |
| Beauty & Personal Care | 198 | 26.2K | 2.79% | 60K |
| Culture & Entertainment + Travel & Tourism | 177 | 26K | 10.31% | Not available |
| Fashion & Style + Shopping | 177 | 19.3K | 2.36% | 13.5K |
| Beauty (alternate tag) | 172 | 57.1K | 0.68% | 27K |
| Food & Drink | 136 | 37.7K | 7.97% | Not available |
Home & living in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 1,620 | 13.2K | 0.51% | 2.4K |
| Philippines | 170 | 14.1K | 0.53% | Not available |
| Malaysia | 166 | 10.6K | 0.64% | Not available |
| Indonesia | 154 | 9.6K | 1.52% | Not available |
| Brazil | 135 | 8.2K | 2.09% | Not available |
| United Kingdom | 117 | 9.6K | 4.61% | Not available |
| South Korea | 60 | 21K | 1.72% | Not available |
| Germany | 49 | 10.5K | 12.65% | Not available |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.