TikTok data benchmark
TikTok creator benchmarks: Germany home & living
Among 49 eligible public TikTok creator profiles in Germany tagged Home & Living, the median profile has 10,500 followers and 12.65% engagement. Average views are not available for this group.
n=49 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 8,305 | 10,500 | 14,500 |
| Engagement rate | 1.38% | 12.65% | 48.39% |
| Average views | Not available | Not available | Not available |
Other categories in Germany
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 287 | 27K | 1.68% | 40.1K |
| Fashion & Style + Shopping | 153 | 21.9K | 2.31% | 14.5K |
| Beauty & Personal Care + Shopping | 115 | 17K | 1.30% | 19.9K |
| Culture & Entertainment + Fashion & Style | 101 | 24K | 4.28% | Not available |
| Fashion & Style | 66 | 19.8K | 5.69% | Not available |
| Culture & Entertainment + Travel & Tourism | 59 | 25.3K | 4.15% | Not available |
| Beauty & Personal Care | 56 | 21.6K | 1.42% | Not available |
| Culture & Entertainment | 53 | 36K | 9.57% | Not available |
Home & living in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 1,620 | 13.2K | 0.51% | 2.4K |
| Philippines | 170 | 14.1K | 0.53% | Not available |
| Malaysia | 166 | 10.6K | 0.64% | Not available |
| Indonesia | 154 | 9.6K | 1.52% | Not available |
| Brazil | 135 | 8.2K | 2.09% | Not available |
| United Kingdom | 117 | 9.6K | 4.61% | Not available |
| South Korea | 60 | 21K | 1.72% | Not available |
| Thailand | 55 | 14K | 22.63% | Not available |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.