TikTok data benchmark
Australia Food & Drink + Home & Living TikTok creator benchmarks
Among 33 eligible public TikTok creator profiles in Australia tagged Food & Drink + Home & Living, the median profile has 3,848 followers, 1.13% engagement, and 5,317 average views.
n=33 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 2,231 | 3,848 | 10,300 |
| Engagement rate | 0.47% | 1.13% | 3.57% |
| Average views | 1,731 | 5,317 | 36,927 |
Other categories in Australia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 316 | 5.1K | 2.91% | 11.1K |
| Fashion & Style + Shopping | 227 | 12.4K | 3.33% | 27.7K |
| Beauty & Personal Care | 143 | 4.3K | 2.72% | 12.3K |
| Culture & Entertainment + Fashion & Style | 124 | 17.1K | 3.17% | 42.5K |
| Fashion & Style | 118 | 8.1K | 3.38% | 8.8K |
| Fashion & Style + Home & Living | 116 | 5.7K | 3.10% | 5.5K |
| Culture & Entertainment + Travel & Tourism | 108 | 10.7K | 4.06% | 15.1K |
| Beauty & Personal Care + Home & Living | 96 | 2.5K | 4.86% | 12.4K |
Food & Drink + Home & Living in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 1,993 | 6.2K | 0.67% | 1.6K |
| Philippines | 126 | 2.4K | 1.60% | 6.2K |
| Malaysia | 125 | 3.2K | 1.04% | 1.3K |
| United Kingdom | 102 | 3.6K | 3.27% | 12.3K |
| Indonesia | 98 | 3.4K | 1.23% | 7.2K |
| Brazil | 77 | 4K | 2.00% | 2.5K |
| South Korea | 71 | 7.3K | 2.93% | 5.5K |
| Japan | 57 | 17.8K | 4.01% | 47.9K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.