TikTok data benchmark
TikTok creator benchmarks: Italy beauty (alternate tag)
Among 48 eligible public TikTok creator profiles in Italy tagged Beauty (alternate tag), the median profile has 12,150 followers and 1.66% engagement. Average views are not available for this group.
n=48 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 8,687 | 12,150 | 22,450 |
| Engagement rate | 0.42% | 1.66% | 19.28% |
| Average views | Not available | Not available | Not available |
Other categories in Italy
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 169 | 26.2K | 1.49% | 23.3K |
| Culture & Entertainment + Fashion & Style | 67 | 27.4K | 1.83% | Not available |
| Beauty & Personal Care | 63 | 17.5K | 0.98% | 7K |
| Beauty & Personal Care + Shopping | 63 | 13.4K | 1.52% | Not available |
| Fashion & Style | 60 | 22.3K | 7.19% | Not available |
| Fashion & Style + Shopping | 59 | 24.1K | 1.18% | Not available |
| Culture & Entertainment + Travel & Tourism | 53 | 19.4K | 6.20% | Not available |
| Beauty (alternate tag) + Beauty & Personal Care | 52 | 15.2K | 0.64% | 3.1K |
Beauty (alternate tag) in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 338 | 14.6K | 0.37% | 2.3K |
| Indonesia | 279 | 11.7K | 0.49% | 2.8K |
| Vietnam | 244 | 24K | 1.24% | 22.7K |
| Thailand | 172 | 57.1K | 0.68% | 27K |
| South Korea | 128 | 13.1K | 0.79% | 3.7K |
| Spain | 61 | 21.1K | 1.04% | 7.4K |
| Philippines | 58 | 50K | 0.79% | Not available |
| Malaysia | 57 | 33K | 0.20% | 2.8K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.