TikTok data benchmark
TikTok creator benchmarks: Malaysia beauty (alternate tag)
Among 57 eligible public TikTok creator profiles in Malaysia tagged Beauty (alternate tag), the median profile has 33,000 followers, 0.20% engagement, and 2,765 average views.
n=57 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 8,470 | 33,000 | 81,200 |
| Engagement rate | 0.05% | 0.20% | 0.71% |
| Average views | 808 | 2,765 | 28,840 |
Other categories in Malaysia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care | 269 | 12.6K | 0.28% | 3.7K |
| Beauty & Personal Care + Fashion & Style | 255 | 15.3K | 0.84% | 10.5K |
| Home & Living | 166 | 10.6K | 0.64% | Not available |
| Food & Drink | 130 | 20.9K | 1.59% | 54.1K |
| Beauty & Personal Care + Home & Living | 116 | 11.5K | 0.43% | 3.1K |
| Culture & Entertainment | 89 | 13.3K | 1.16% | Not available |
| Fashion & Style + Shopping | 81 | 12.2K | 0.72% | 16.2K |
| Beauty & Personal Care + Shopping | 78 | 9.7K | 0.27% | 1.9K |
Beauty (alternate tag) in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 338 | 14.6K | 0.37% | 2.3K |
| Indonesia | 279 | 11.7K | 0.49% | 2.8K |
| Vietnam | 244 | 24K | 1.24% | 22.7K |
| Thailand | 172 | 57.1K | 0.68% | 27K |
| South Korea | 128 | 13.1K | 0.79% | 3.7K |
| Spain | 61 | 21.1K | 1.04% | 7.4K |
| Philippines | 58 | 50K | 0.79% | Not available |
| Italy | 48 | 12.2K | 1.66% | Not available |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.