TikTok data benchmark
Thailand Fashion & Style + Home & Living TikTok creator benchmarks
Among 64 eligible public TikTok creator profiles in Thailand tagged Fashion & Style + Home & Living, the median profile has 5,271 followers, 2.32% engagement, and 3,492 average views.
n=64 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 1,616 | 5,271 | 19,975 |
| Engagement rate | 0.64% | 2.32% | 9.11% |
| Average views | 954 | 3,492 | 24,636 |
Other categories in Thailand
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 713 | 27.8K | 4.69% | 69.9K |
| Culture & Entertainment + Fashion & Style | 405 | 21.4K | 7.10% | 58.8K |
| Culture & Entertainment | 242 | 23.1K | 8.28% | 66.4K |
| Fashion & Style + Shopping | 215 | 12K | 3.29% | 23K |
| Beauty & Personal Care | 211 | 20.7K | 3.59% | 89.8K |
| Culture & Entertainment + Travel & Tourism | 204 | 15.3K | 6.22% | 60.7K |
| Beauty | 172 | 50.4K | 1.04% | 70.6K |
| Food & Drink | 150 | 24.7K | 9.35% | 159.5K |
Fashion & Style + Home & Living in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 3,281 | 5.6K | 1.61% | 2.6K |
| Philippines | 303 | 1.8K | 1.23% | 2.2K |
| United Kingdom | 263 | 3.8K | 3.58% | 7.7K |
| Pakistan | 187 | 1.5K | 6.66% | 456 |
| Malaysia | 177 | 3.3K | 1.66% | 4K |
| Nigeria | 176 | 1.6K | 3.44% | 650 |
| Brazil | 159 | 4K | 2.94% | 2.2K |
| South Korea | 154 | 3.4K | 5.38% | 4K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.