TikTok data benchmark
TikTok creator benchmarks: China culture & entertainment + fashion & style
Among 53 eligible public TikTok creator profiles in China tagged Culture & Entertainment + Fashion & Style, the median profile has 31,000 followers and 2.41% engagement. Average views are not available for this group.
n=53 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 12,500 | 31,000 | 112,700 |
| Engagement rate | 0.73% | 2.41% | 11.49% |
| Average views | Not available | Not available | Not available |
Other categories in China
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 100 | 27.7K | 1.52% | 20.7K |
| Beauty & Personal Care + Shopping | 55 | 10.4K | 0.10% | Not available |
| Fashion & Style + Shopping | 52 | 11.2K | 0.08% | Not available |
| Home & Living + Shopping | 40 | 9.7K | 0.07% | Not available |
| Culture & Entertainment | 34 | 43.3K | 8.52% | Not available |
| Culture & Entertainment + Travel & Tourism | 34 | 16.5K | 1.02% | Not available |
| Beauty & Personal Care | 30 | 22.7K | 0.50% | Not available |
Culture & entertainment + fashion & style in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 6,122 | 22.2K | 0.47% | 6.2K |
| Japan | 685 | 32.4K | 6.29% | 64.6K |
| South Korea | 380 | 36.2K | 2.81% | 35.9K |
| Thailand | 367 | 44.7K | 10.84% | 41.4K |
| Philippines | 245 | 36.8K | 1.77% | 43.6K |
| Mexico | 213 | 24.1K | 1.15% | 10.1K |
| United Kingdom | 162 | 32.3K | 3.71% | 43.1K |
| Brazil | 144 | 28.1K | 2.27% | 17.1K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.