TikTok data benchmark
TikTok creator benchmarks: Philippines culture & entertainment + fashion & style
Among 245 eligible public TikTok creator profiles in the Philippines tagged Culture & Entertainment + Fashion & Style, the median profile has 36,800 followers, 1.77% engagement, and 43,620 average views.
n=245 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 9,942 | 36,800 | 157,400 |
| Engagement rate | 0.32% | 1.77% | 17.30% |
| Average views | 12,616 | 43,620 | 246,217 |
Other categories in the Philippines
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 600 | 17.5K | 0.67% | 10.3K |
| Beauty & Personal Care | 492 | 13K | 0.45% | 2.1K |
| Culture & Entertainment | 223 | 11.6K | 1.07% | 176.6K |
| Fashion & Style + Shopping | 178 | 21.6K | 0.86% | 23.6K |
| Beauty & Personal Care + Shopping | 173 | 11.2K | 0.38% | 1.9K |
| Home & Living | 170 | 14.1K | 0.53% | Not available |
| Fashion & Style | 164 | 18.9K | 1.29% | 32.2K |
| Beauty & Personal Care + Home & Living | 162 | 13.5K | 0.46% | 1.6K |
Culture & entertainment + fashion & style in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 6,122 | 22.2K | 0.47% | 6.2K |
| Japan | 685 | 32.4K | 6.29% | 64.6K |
| South Korea | 380 | 36.2K | 2.81% | 35.9K |
| Thailand | 367 | 44.7K | 10.84% | 41.4K |
| Mexico | 213 | 24.1K | 1.15% | 10.1K |
| United Kingdom | 162 | 32.3K | 3.71% | 43.1K |
| Brazil | 144 | 28.1K | 2.27% | 17.1K |
| Vietnam | 135 | 42.2K | 4.16% | 50.6K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.