TikTok data benchmark
Germany Fashion & Style + Home & Living TikTok creator benchmarks
Among 41 eligible public TikTok creator profiles in Germany tagged Fashion & Style + Home & Living, the median profile has 5,083 followers, 7.53% engagement, and 15,897 average views.
n=41 distinct creator profiles. Updated August 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 2,059 | 5,083 | 13,600 |
| Engagement rate | 2.48% | 7.53% | 21.21% |
| Average views | 3,731 | 15,897 | 81,057 |
Other categories in Germany
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care + Fashion & Style | 314 | 14.7K | 3.55% | 24.8K |
| Fashion & Style + Shopping | 147 | 14.1K | 2.63% | 42.1K |
| Culture & Entertainment + Fashion & Style | 124 | 10.8K | 5.90% | 17.2K |
| Beauty & Personal Care + Shopping | 118 | 9.3K | 3.60% | 40.8K |
| Fashion & Style | 88 | 9.9K | 8.10% | 22.7K |
| Beauty & Personal Care | 84 | 4.5K | 3.14% | 13.3K |
| Lifestyle | 73 | 1.4K | 5.98% | 8.4K |
| Culture & Entertainment + Travel & Tourism | 70 | 13.7K | 4.83% | 50K |
Fashion & Style + Home & Living in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 3,281 | 5.6K | 1.61% | 2.6K |
| Philippines | 303 | 1.8K | 1.23% | 2.2K |
| United Kingdom | 263 | 3.8K | 3.58% | 7.7K |
| Pakistan | 187 | 1.5K | 6.66% | 456 |
| Malaysia | 177 | 3.3K | 1.66% | 4K |
| Nigeria | 176 | 1.6K | 3.44% | 650 |
| Brazil | 159 | 4K | 2.94% | 2.2K |
| South Korea | 154 | 3.4K | 5.38% | 4K |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.