TikTok data benchmark
TikTok creator benchmarks: Indonesia food & drink + travel & tourism
Among 53 eligible public TikTok creator profiles in Indonesia tagged Food & Drink + Travel & Tourism, the median profile has 20,500 followers and 5.19% engagement. Average views are not available for this group.
n=53 distinct creator profiles. Updated October 13, 2026.
| Metric | 25th percentile | Median | 75th percentile |
|---|---|---|---|
| Followers | 8,882 | 20,500 | 72,800 |
| Engagement rate | 0.36% | 5.19% | 45.78% |
| Average views | Not available | Not available | Not available |
Other categories in Indonesia
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| Beauty & Personal Care | 460 | 16.3K | 0.77% | 5.6K |
| Beauty & Personal Care + Fashion & Style | 406 | 19.9K | 0.91% | 5.4K |
| Beauty (alternate tag) | 279 | 11.7K | 0.49% | 2.8K |
| Fashion & Style + Shopping | 166 | 23.4K | 1.08% | 15.4K |
| Home & Living | 154 | 9.6K | 1.52% | Not available |
| Beauty & Personal Care + Shopping | 141 | 12.7K | 0.49% | 8.6K |
| Food & Drink | 140 | 32K | 5.69% | 69.5K |
| Fashion & Style | 129 | 15.9K | 2.07% | Not available |
Food & drink + travel & tourism in other countries
| Benchmark group | Creators | Median followers | Median engagement | Median views |
|---|---|---|---|---|
| United States | 328 | 17.3K | 0.39% | 5K |
| Japan | 120 | 20.7K | 4.09% | Not available |
| Thailand | 100 | 29.1K | 6.34% | Not available |
| Philippines | 60 | 27.6K | 2.16% | Not available |
| Malaysia | 44 | 14.8K | 4.19% | Not available |
| United Kingdom | 43 | 13K | 6.88% | Not available |
| South Korea | 31 | 14K | 1.01% | Not available |
How to read this benchmark
The 25th and 75th percentiles show the middle half of observed public profiles; the median is the midpoint. Country means profile country, not audience location. Results describe this sample and do not guarantee campaign performance.